Workplace: M-FourDesign Studio
Service: Brand Identity / Digital Advertising / OOH Advertising / Prepress
Client: Manchester City Council
Summary: Every year Manchester City Council develops an extensive Christmas campaign to raise awareness about the city’s magical festive season. It is also used to promote the award-winning Christmas Markets, the Christmas lights switch-on and other attractions in the city.
The Senior Graphic Designer developed a series of illustrated characters, backgrounds and supporting messages for this year’s campaign. Using these assets, I produced a vast array of printed and digital advertising. Being the lead Creative Artworker, I also ensured that all artwork was created according to brand and outputted according to the specs provided, meeting the strict deadlines specified in the channel plan.
© Nathan Glover 2019
Senior Graphic Designer: Chris Jennings
Image attributions for mock-ups